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Creator GuideKeep 98% per sale9 min read

How to Sell PPV Content
Outside OnlyFans

OnlyFans takes 20% of every PPV sale, decides what you can post, and owns your fan list. Here's how creators sell pay-per-view content through their own link instead — and keep 98%.

20%
OnlyFans PPV cut
2%
PayRequest fee
€10,800
Saved/yr at €5k/mo

Keep 98%. Not 80%.

On PPV content, the platform cut is pure margin loss — the fans are already yours.

OnlyFans PPV20% fee
  • On €1,000 → you keep €800
  • On €5,000 → you keep €4,000
  • On €10,000 → you keep €8,000

€12,000/year lost at €5k/month

PayRequest unlock link2% fee (capped at €25)
  • On €1,000 → you keep €980
  • On €5,000 → you keep €4,900
  • On €10,000 → you keep €9,975

Save over €10,800/year at €5k/month

Annual savings at €5,000/month in PPV sales
€10,800
back in your pocket

Why creators move PPV off the platform

Subscriptions may stay on a platform — but PPV is where independence pays off most.

The 20% cut never ends

Every locked DM, every tip, every PPV drop — OnlyFans takes a fifth. On a payment link you pay 2%, capped at €25 per transaction.

You don't own your fans

OnlyFans holds the payment details and contact info. With your own link, every buyer's email lands in your dashboard — exportable, yours.

One ban ends everything

Account suspensions kill income overnight, with payouts frozen. A payment link on your own domain can't be deplatformed.

Fans don't need an account

OnlyFans PPV requires fans to register and subscribe first. An unlock link is one tap to checkout — iDEAL, cards, Apple Pay, PayPal or USDC.

Move your PPV sales in 5 steps

Keep your OnlyFans if you want — many creators run both and route superfans to their own link.

01

Set up your free PayRequest account

Sign up and connect Stripe, Mollie or PayPal. For content card networks won't serve, connect a crypto wallet for USDC instead.

02

Rebuild your PPV menu as digital products

Each PPV set becomes a digital product: full-resolution ZIP as the file, blurred teaser as the product image, one-time unlock price.

03

Put the link where your fans already are

Bio links on X and Instagram, pinned posts in Telegram, and a saved reply for DMs. Fans tap, pay, unlock — no signup wall.

04

Answer PPV requests with your link

When fans ask for customs or exclusive sets in DMs, send your unlock link instead of an OnlyFans locked message. Same sale, 18% more margin.

05

Build your own fan list

Every buyer's email is collected at checkout. After a few drops you can announce new sets by email — no algorithm, no platform, no cut.

OnlyFans PPV vs. your own unlock link

FeatureOnlyFans PPVPayRequest linkFan platforms (Fansly etc.)
Cut per sale20%2%, capped €2515–25%
Fan needs accountYes, subscriberNo — guest checkoutYes
Fan emailsPlatform ownsYours, exportablePlatform owns
Payment methodsCards only20+ methods + USDCCards only
Ban riskAccount + payouts frozenOwn link, own domainSame as OnlyFans
Custom brandingNoneYour brand + domainLimited
DeliveryIn-app onlyInstant — page, email, portalIn-app only

Frequently asked questions

PPV · Pay to Unlock

Your PPV. Your link. Your 98%.

Free plan with every feature. 2% per successful sale, capped at €25 — instead of 20% forever.