Give buyers a clear next step after payment
Add a personal thank-you, practical instructions and an optional action button to your product. Guide buyers to a consultation, resources or the next step without creating a placeholder PDF.
Keep the next step close to the purchase
Payment confirmation
Visible after confirmed payment to the buyer who started checkout in that browser, or the signed-in customer who owns the purchase.
Purchase email
The same message and button appear in the existing order confirmation or completion email when that email is sent for a paid order. Existing email settings still apply.
Customer order and downloads
Buyers can return to the instructions in their shop order details and in My downloads on your Payment Page, including personal delivery without a file.
Choose delivery that matches your offer
File download
Upload the actual purchased file. Add reading, installation or setup instructions alongside its private delivery.
External link
Use the HTTPS delivery link for resources hosted elsewhere. Buyers receive it through the private download flow after payment.
Manual delivery
For personal material or work delivered later, no file is required. Explain the next step and manage the actual delivery in the order.
Set it up in the product editor
- 01
Open After payment
Edit a product under Products and open After payment. In the full creation wizard, find it on the Review step.
- 02
Write the buyer message
Explain what the buyer receives, what to do next and the agreed delivery timeframe. Up to 5,000 characters.
- 03
Add an optional button
Supply both button text (up to 80 characters) and a public HTTPS URL. Leave both empty for a message alone.
- 04
Preview and save
Review Buyer preview and save. The preview button does not open the destination. Saving does not send or resend purchase emails.
Clear instructions, with clear boundaries
A link is a next step
Opening the button does not automatically book an appointment, create an external account or grant access on another website. Set up that service separately.
Payment and delivery stay separate
An unpaid or authorization-only payment does not unlock private instructions. Showing the message does not mark the order as delivered; use Order delivery when the work is actually complete.
Each purchase keeps its instructions
Messages and buttons are saved with new orders. Later edits do not rewrite those instructions or add them to historical orders without a saved message. Subscription payments without an associated order use the current product message.
Questions about messages after payment
Do I need a thank-you PDF?
No. Use a Service for a consultation, or Manual delivery for a digital product delivered personally. Upload a file only when the file is actually part of the offer.
Is the button an automatic redirect?
No. Buyers select the action button to open the HTTPS destination. It is separate from automatic booking or external access provisioning.
Can anyone with an invoice link read the instructions?
An ordinary public invoice link does not grant access to private instructions. Current purchase and access status are checked; refunds, chargebacks or restrictions can prevent the instructions being shown again. External services control their own access.
Related workflows
Digital products remain available on Free: 2% standard platform fee, capped at €25 per transaction. Active Premium (€5/month) and Business (€20/month) remove standard platform fees. Provider fees and commission-payment exceptions remain separate.
Create your product